Thursday, 11 August 2011

Finding the 'right' people

Advertising for ourselves has reminded me how important it is to target the right people. Sure finding 'cheap' places to advertise is easy, but what's the point if the audience of this source would never be interested in your service or product?

Over the past week we have been listing and un-listing possible advertising leads. We want to maximise our initial advertising spend so we have to get this right.

Hopefully you will see our adverts / promotional items soon... and you will be the 'right' sort of person viewing it.