Tuesday, 29 May 2012

Pre Beat Stationery Design

Pre Beat Ltd. contacted us after finding us on twitter, shortly after out SBS winning re-tweet by Theo Paphitis.

They had an existing logo that was colourful on screen, but when printed looked flat. We discovered that the logo was designed for screen in RGB and when converted to CMYK used colours outside of the printing gamut, causing the colours to become dull.

After supplying Pre Beat with some print safe colour alternatives, we progressed onto the stationery design, which again we designed with print-safe colours in mind, giving the client a reassurance that what he was seeing on screen, would be replicated on paper.